4 tips for bringing theatre marketing into the 21st century.
Theatres don’t need fancy tech to manage box office and customer data, but they do need a system.
You’ve got to make concessions to your theatregoers’ tastes for food and drink.
Creating a happy, healthy, equitable work environment for employees is as important as compensating them fairly.
Diversifying personnel is important, but a more fundamental step might be to change the ways we teach theatre.
The ‘Director’s Haven’ festival in Chicago showcases the work of emerging directors.
Ubuntu Theater Project gambled on a name-your-price subscription model—and it worked.
Bricolage Production Company’s Immersive Companion Program leads audiences of all abilities through immersive shows.
Third Rail Projects partners with Macallan scotch whisky to create a ‘branded’ experience. Will audiences drink to that?
How to optimize your theatre’s YouTube promo videos.