ADV – Leaderboard

Advertise in PRINT and/or DIGITAL

AMERICAN THEATRE IS BACK IN PRINT!

After a hiatus due to the pandemic, AMERICAN THEATRE is making a triumphant comeback, now as an expanded quarterly print publication. There’s still something so magical about flipping through the pages of a magazine, and we can’t wait to deliver that experience to you once again.

Exciting Content Awaits

You might be wondering what’s inside the upcoming print return of AMERICAN THEATRE magazine. Well, you’ll be happy to know that each issue will include exclusive content that you won’t find anywhere else:

  • The Return of the Featured Playscript: Enjoy an exclusive featured playscript, available only in the print version. It’s a beloved treat for theatre enthusiasts and professionals alike.
  • Extensive Feature Stories: From in-depth interviews with playwrights and theatre leaders, to deep dives into the most pertinent topics on the tips of tongues in our field, AT features will keep you both informed and inspired.
  • Return of Front & Center: One of our most beloved sections, Front & Center, is making its return. Get ready to discover the latest news, updates, and thought-provoking commentary from the heart of the theatre community.
  • Fresh Design and Look/Feel: Experience the revamped AMERICAN THEATRE magazine with an updated design and visuals. We’re working hard to ensure that each page is a visual delight, enhancing your experience. …and so much more!

Deadlines: 

FALL     Reservations by August 8; Art due August 20

WINTER     Reservations by November 8; Art due November 20

SPRING     Reservations by February 8; Art due February 20

SUMMER     Reservations by April 30; Art due May 15

AMERICAN THEATRE
Gross Rates  4-color only Rates are per ad.
 
W x H 1 Time 2 Time (per) 4 Time (per)
1/3 Page   4.594″ x 4.875″  $          1,400.00  $          1,250.00  $          1,100.00
1/2 Page Horizontal   7″ x 4.875″  $          1,820.00  $          1,650.00  $          1,500.00
Full Page See below  $          2,600.00  $          2,450.00  $          2,235.00
Premium See below  $          3,000.00  $          2,840.00  $          2,675.00
2nd & 3rd Covers See below  $          3,500.00  $          3,350.00  $          3,200.00
Back Cover See below  $          4,050.00  $          3,900.00  $          3,750.00
Publication Trim Size: 8.25” wide x 10.875” high
Live Area: 7” wide x 10” high
Bleed Specification: 8.75” wide x 11.375” high (Please keep all text and images at least .5” from trim)
Material Accepted: High resolution PDF (300 dpi) with all fonts embedded.
Color Reproduction: Printed by standard 4-color process (CMYK). We do not accept spot color, pantone or RGB.
Ad Submission:  Send via email to ads@tcg.org. Please request confirmation when submitting artwork.

AmericanTheatre.org is the online home of AMERICAN THEATRE magazine
and delivers exclusive online-only content in addition to stories found in print,
providing the perfect platform to reach members of the professional national
and international theatre community.

       AmericanTheatre.org  Campaign Rates

Position
(Run-of-site)
Specs
(pixels w x h) 
1-Month
Campaign
2-Month
Campaign
4-Month
Campaign
Leaderboard (Top)*
1000 x 140
$ 1,500
$ 2,400
$ 1,200 / month
$ 4,000
$ 1,000 / month
Skyscraper
230 x 600
$ 1,200
$ 1,900
$ 950 / month
$ 3,200
$ 800 / month
Pillow
230 x 250
$ 1,000
$ 1,600
$ 800 / month
$ 3,000
$ 750 / month
Billboard (Bottom)
1000 x 300
$ 1,000
$ 1,600
$ 800 / month
$ 3,000
$ 750 / month

Ads do not have to run consecutively.
TCG Member Theatres & Affiliates receive a 20% discount

SUPPLEMENT YOUR CAMPAIGN with our AT Blasts:

AT Weekly, AT Education Monthly & AT On the Scene: CHICAGO!       

NEWLY ADDED: THE TCG IM WIRE!!

With a 50% Open Rate, our BLASTS are sent to over 100,000 members and subscribers.

AT Blasts & IM WIRE    All blasts are interchangeable within your campaign(s).

The original AT Weekly goes out every Wednesday. AT Education Monthly goes out 3rd Monday of the month. AT One the Scene: Chicago goes out 4th Monday of the month.

And, we now offer the TCG IM Wire, which goes out every other month, beginning April 2024 (Inline ads only).

Position
Specs
(pixel w x h) 
2-Week
Campaign
4-Week
Campaign
6-Week
Campaign
Header
600 x 165
$ 800
 $ 1,400
 $ 2,000
Inline # 1
Inline # 2
600 x 100
 $700
$650
 $1,200
$1,100
$ 1,600
$ 1,450
Footer
600 x 165
 $ 600
 $1,000
 $ 1,300

TCG Member Theatres & Affiliates receive a 20% discount

TCG Advertising Department
EMAIL: ads@tcg.org
PHONE: 212.609.5900 ext. 380

ADV – Billboard

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