How to Attract, and Keep, Young Audiences: A Case Study From Oregon
A Wallace Foundation grant gave Portland Center Stage room to experiment with their marketing and engagement programs for new theatregoers.
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New Wallace Foundation Program Targets Audience-Building
New $52-million effort will support and study the audience-development work of 26 arts organizations, including 8 theatres.
Video: Wallace Foundation on Audience Development
The Wallace Foundation announced a $40 million arts initiative, which will provide funding for approximately 25 arts organizations over six years to build and maintain audiences.
