3 years after shutdown, despite some encouraging signs, most U.S. theatres are struggling to get audiences to commit.
Compared to TRG Arts’ last study, U.S. companies are pushing back plans by an average of almost 4 more months.
As arts organizations prepare for year-end campaigns, this report shows the worsening impact of COVID-19 on giving.
TRG Arts and Purple Seven report that a return will hinge on the end of social distancing and renewed marketing.
New data from TRG Arts and Purple Seven reveal that philanthropic giving in 2020 is down by 2 percent in North America.
TRG Arts finds that multidisciplinary venues are most likely to try to reopen early, and theatres the least likely.
A new report from TRG Arts and Purple Seven finds that the loyalty of North American audiences, particularly subscribers, may be making the difference.
10 mid-sized theatres across the country will try out single-ticket plans and learn from each other’s data.
The subscription model is dead; long live the subscription model.