If Subscriptions Are Dying, Are We the Ones Killing Them?
Declining full season subscriptions look like a shift in what patrons want. Look closer, and it’s usually a shift in what we’ve been selling them.
Category Archives: Sponsored Content
Relational Dynamics in Theatrical Partnerships
Play On Shakespeare’s Head of Partnerships shares three ways to expand the thinking around ingrained collaborative dynamics.
Who Owns Culture? Questions and Answers From a Kelly Strayhorn Symposium
With the lease on its building set to expire, a Pittsburgh theatre convened a gathering of voices to reconsider and reimagine questions of ownership, property, and community, particularly for BIPOC-led spaces.
A Bold New Stage: Baylor New Play Initiative Champions the Next Generation of American Theatre
Running Sept. 26-28, Baylor Theatre’s inaugural festival creates a new national platform for original plays.
Future Forward at PAC NYC and Aviva Studios
2 new spaces, 1 in New York City and the other in Manchester, show the advantages of radical flexibility.
Report: Audience Loyalty a Gap, Growth Area
Only a quarter of patrons make return visits to the theatre year over year, on average, according to a new report from Spektrix.
